Design refers to the intentional process of creating a plan or specification for the construction of an object, system, or interaction. It encompasses a wide range of fields, including graphic design, industrial design, architectural design, and web design, among others. At its core, design combines aesthetics with functionality, addressing both the visual appearance and practical usability of the product or solution being created.

The design process typically involves several stages, including research, ideation, prototyping, and testing. Designers often consider factors such as user needs, materials, production methods, and sustainability. The ultimate goal of design is to solve problems and improve the experience of users while allowing for creativity and innovation.

In a broader context, design also influences branding and identity, playing a critical role in how products and services are perceived in the market. Overall, design is a fundamental aspect of human creativity and problem-solving, impacting everyday life in various ways.